Gameplan for Growth
THE GAMEPLAN FOR GROWTH – THE JOURNEY TO DOUBLE PARTICIPATION
Over the next six weeks, The FA will review the impact of The Gameplan for Growth strategy on the women’s and girls’ game. Launched in March 2017, the strategy pledged to tackle ambitious targets to double participation [by doubling the number of affiliated teams], double the game’s fanbase and create a high-performance system and world-class talent pipeline for England teams to achieve consistent success on the world stage. After four seasons the strategy is now concluding, and The FA will outline its continued support for the sport with the launch of the women and girls’ strategy in the coming months.
Over the next six weeks you will hear from individuals who have been integral to the strategy’s success as we review the strategy’s impact across participation, fanbase, coaching, refereeing, England teams and the professional game.
This week’s focus is on The FA’s journey to double participation, growing from 6,000 affiliated teams to over 12,500 affiliated teams, mini-soccer groups and adult recreational groups over the breadth of the country in 2020.
Please find attached the results, a first-person narrative from Louise Gear [The FA’s Head of Women’s Football Development] and the story of three different case studies who have flourished during the duration of the strategy.
The story is also told via the following video here